“So much of marketing is gut feeling”: Go-To Skincare’s CMO Leonie Faddy
Inside Retail
AUGUST 29, 2024
As global CMO of the popular Australian beauty brand Go-To Skincare, Faddy compares her leadership approach to conducting an orchestra and believes it’s important to ‘manage up’ and know what’s important to the board members and CEO. I let data validate my assumptions rather than dictate the strategy.
Let's personalize your content