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How dark patterns help brands like Temu and Shein to drive sales

Inside Retail

However, lurking in the shadows are what are known as ‘dark patterns’, intricately designed digital experiences that exploit human psychology – often at the expense of users’ best interests. In essence, a dark pattern is a devised user interface or interaction design that guides users into taking actions they might not have intended.

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How Aussie label Form & Fold is building a better swimwear brand

Inside Retail

Stephanie Korn is one half of the duo behind Form & Fold, the Australian luxury swimwear brand that is making waves with international stockists, including Net-A-Porter and Harrods. Inside Retail : Tell me how you and your co-founder Carly Warson started Form & Fold. You can’t just do a pattern-making course.

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Victorian balusters pattern surfaces at Aesop Yorkville store by Odami

Dezeen

The profile of balusters found across nearby buildings and porches is translated as a closely repeated pattern that forms maple wainscoting around the interior. The profile of a Victorian baluster forms wainscoting around the store. Read: MSDS Studio illuminates Aesop store in Toronto with collection of compact lamps.

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Form and function: How Cargo Crew is bringing style to workwear

Inside Retail

For example, the most suitable fabric design is a check pattern, as it helps to hide stains which can occur during work shifts, or a dark colour palette is helpful in the working environment. The post Form and function: How Cargo Crew is bringing style to workwear appeared first on Inside Retail.

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Why the founder of Culture Kings wants retailers to sell with emotion and magic

Inside Retail

For Beard, retail should go beyond the product and instead be approached as a form of theatre that creates magic, generates connection and evokes emotion for consumers – what he calls “retailtainment”. Create the brand, the emotion, the resonance, break [consumers] patterns so they remember you,” concluded Beard.

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What’s old is new: Why Ikea’s latest collection reimagines classic designs

Inside Retail

The collection reinvents previous designs by offering them in new colourways and materials to form a timeless and even more functional product range. The most recent Nytillverkad drop delves back into the 60s and 70s with the return of evergreen colours, bold patterns, optimistic shapes and unconventional furnishing solutions and styles.

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The Shapes United founder on bringing adaptive clothing into the mainstream

Inside Retail

“The process of pattern-making is a little bit different to standardised clothing,” Weber told Inside Retail. You kind of need to untrain yourself from the standard way and really look at functionality, form and fit. As a result, their clothing options often don’t emulate how they want to look or feel in the world.

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