Status Anxiety founder Will Sked talks US expansion
Inside Retail
SEPTEMBER 18, 2024
More recently, the brand has been making a play for the North American retail market and opened its first US-based bricks-and-mortar store in the stylish neighbourhood of Nolita in New York City this fall. What inspired the bricks-and-mortar expansion into the US market and why was New York chosen as the first US location?
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