Specialty Non-Apparel

Winding Staircase Claims the Spotlight at Luxury Watch Retailer’s New Store

A clean, contemporary aesthetic was designed with the clientele in mind

Published

2 years ago

November 23, 2021

VMSD Staff

Winding Staircase Claims the Spotlight at Luxury Watch Retailer’s New Store — Photography: Ravi Asrani, Bengaluru

Photography: Ravi Asrani, Bengaluru

ZIMSON WATCHES’ LATEST Bengaluru locale is centered on a bold and sophisticated design, implemented by FRDC, aiming to match the characteristics of the retailer’s clientele.

Upon entering, shoppers are transported from the bustling outside world to the clean and contemporary look within, beginning with an LED sign, drawing attention from the street. Just beyond an elegant, winding staircase in a muted gold color, Zimson’s watches are on display, housed in wooden display cases, backlit with warm-toned lighting. Surrounded by gray ceilings and floors, the wood in the fixtures helps extenuate the product.

Luxury brands, such as Gucci, are housed on the ground floor, and the second floor offers high-end premium brands. Both areas offer tailored cashwrap stations to fit the needs of their respective clients.

PHOTO GALLERY (14 IMAGES)
📷: Ravi Asrani, Bengaluru

Related Topics:featured store openings zimson watches

VMSD Staff

Drawing on more than 125 years of history serving the retail design market, VMSD magazine provides retail professionals with the most up-to-date, innovative retail design ideas and industry news through its industry-leading magazine, website, social media channels and bulletins.

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