Nisa commits to entirely ethical eggs from 2022

The Co-op, which owns Nisa, already has all its own-brand eggs as free-range, so Nisa’s move will bring it in line with the Co-op’s sourcing policy.

Darren Hamilton, Nisa’s wholesale category controller, said: “We are really proud to announce that we have made this commitment which is in line with the growing public desire for more ethically sourced products.

“All major retailers have committed to removing caged eggs from their ranges by 2025 with more than 71% of eggs currently sold in the retail sector already free range.

“By moving early, we are giving Nisa partners the opportunity to meet the demands of customers and capture the increasing desire to buy eggs this way.”

Prices will rise at the entry point from 89p for six non-free-range eggs to £1 for six free-range mid-weight eggs.

As part of the move to free-range eggs only, Nisa is running promotional activity throughout the end of December and into early 2022, starting with six large free-range eggs for £1 instead of the usual £1.39 to help drive sales.