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JCPenney Names Marc Rosen CEO

He comes from Levi Strauss with wide-ranging e-commerce expertise

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Marc Rosen

JCPenney (Lewisville, TX) has appointed Marc Rosen its new CEO, effective Nov. 1, the retailer announced.

Rosen brings more than 25 years of retail and e-commerce experience to the role, most recently serving as executive vice president and president of Levi Strauss Americas. In those positions, he led commercial operations and drove the digital strategy for its Levi’s, Dockers, Signature by Levi Strauss & Co. and Denizen brands.

Prior to Levi Strauss, Rosen spent 14 years at Walmart in a variety of senior leadership functions, ultimately serving as senior vice president of global e-commerce. He currently serves on the board of directors of Inspire Brands, a multi-brand restaurant company whose portfolio includes more than 32,000 chain restaurants worldwide.

JCPenney operates 670 stores nationwide. It’s owned by Simon Property Group SPG and Brookfield Asset Management, two of the country’s largest mall operators.

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