Nisa steps up efforts to cut food waste

The app Too Good to Go lists food that is at or about to reach its sell-by date and offers it to customers at a reduced price in what it calls “magic bags”.

Currently, 100 Nisa stores are working with the app, between them saving 46,000 bags of food from being thrown out since they signed up.

A video has been created to promote the partnership with Nisa – Fighting Food Waste with Too Good To Go – along with a flyer that is being shared with retailers by the group’s retail development managers to raise awareness and get them involved.

Ian Bacon, who leads Too Good to Go partnership at Nisa, said: “This new momentum is really exciting, and we are confident we can work with Too Good to Go to hit our ambitious target and get 1,000 Nisa stores on board over the next year.

“The stores already using Too Good to Go have shared positive feedback about the simplicity of the system and the impact it has on the community, and we are actively promoting the initiative on store visits and in conversations with our partners.

“As the demand for fresh food in convenience stores grows, there is always a risk of waste and the Too Good to Go app is a great way of reducing that and at the same time doing something positive and helping to save the planet – one magic bag at a time.”

Store manager Sunna Hussain from Caledonian Road Nisa Local in north London said: “Too Good to Go is the perfect solution for reducing food waste. It has enabled us to get our food in front of a whole new audience.

“I would definitely recommend Too Good to Go to other convenience stores that are trying to reduce their food waste.”

Jay Javid, from PGNJ, a Nisa retailer based in Glasgow, said: “We launched Too Good to Go about six months ago and have saved £15,000-worth of food going to waste in nine stores. It’s a brilliant concept.”

Paschalis Loucaides, UK managing director at Too Good to Go, said he was thrilled to have Nisa’s support.

He said: “I’m excited to build on this great success together, to ensure that even more food is eaten and enjoyed, instead of wasted.

“Reducing food waste is the number-one solution to tackling climate change and I’m looking forward to taking even bigger strides in our partnership with Nisa.”