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Dick’s Sporting Goods Knocks It Out of the Park with “House of Sport” Experiential Concept

VMS

J UST AS AMERICANS, bored and anxious during pandemic lockdown, collectively revisited their love affair with outdoor activities and sports, Dick’s Sporting Goods (Coraopolis, Pa.) introduced its new House of Sport concept, focused on multi-sport experiences, better shopper engagement and elevated customer service.

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Introducing Myriad Systems — A Versatile, Ready-to-Ship Merchandising System

Rose

In fact, 55% of first impressions are based on what we see , which means it’s crucial for retailers to add eye-catching displays and visuals that attract customers and command attention — especially to new products or brands that might otherwise get lost in the vast assortment of merchandise. Use the same system for both!

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Benefits of Glass Display Cases

Jahabow

We outline some of the biggest advantages that you’ll find when you invest in glass display cases. Glass Cases are a Good Sales Strategy. Customers are increasingly turning to brands that offer a more authentic and less sales-y approach, and glass display cases offer your store a great way to sell — without really selling.

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Centenarian Celebration

VMS

L Frank Baum (who would go on to author “ The Wonderful Wizard of Oz ” just a few years later) was editing the first edition of The Show Window, a trade publication dedicated to the art of window dressing, store design and visual merchandising. Also, be sure to meet our staff and regular contributors on pg.

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Teamwork is Key in Retail Innovation

Rose

Dick’s Sporting Goods Case Study. A fascinating example of this is Dick’s Sporting Goods, which has been working on a series of ambitious prototype stores and fixtures. The sports and fitness giant wanted to design an experimental, interactive sporting goods store that Dick’s itself would have trouble competing with.

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IRDC 2022 Delivers a Hands-On Experience for Retail Design Pros

VMS

Fake it Till You Make It,” led by Chuck Palmer, Retail Strategist, and Stephanie Bair-Garant, Director of Visual Merchandising, ZenGenius Inc., A secret ingredient was revealed onsite for the teams to utilize in their displays. NO CRYING IN VISUAL MERCHANDISING. And what goes better with cake than ice cream?

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Building a ‘Bridge’ Between Brands and Retailers [Case Study]

Rose

Of course, there is one other essential player in this equation — the people who make the retail displays that invite shoppers to engage with the sunglasses, see how they look in the mirror and then pop them into the shopping cart. Our new displays give a fresh curb appeal to our merchandising strategy. Director Club.

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