Remove Consumer Remove Marketing Remove Perspective Remove Webinar
article thumbnail

6 Essential Online Marketing Tips & Ideas For Growing Your Business In 2022

Retail Focus

Marketing has completely revolutionized since the advent of the pandemic. These days, consumers are changing their tastes and preferences. There are a huge number of consumers who prefer video content hence video marketing is the current trend and forms a very integral part of online marketing.

Marketing 130
article thumbnail

With their powers combined: Why online and offline need to join forces

Inside Retail

E-commerce has skyrocketed since Covid hit, but now that we’re out of lockdowns, it’s clear that consumers still love physical retail. That impatient consumer inside all of us resonates well with it: ‘It’s something I want now, I can research [and reserve] it online, so when I go in-store, it’s ready to go’,” he said.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

How to unlock the power of retail media to boost ad revenue and sales

Inside Retail

In a recent webinar, Zitcha co-founder and CEO Troy Townsend and The Warehouse Group chief customer and sales officer Jonathan Waecker unpacked the key opportunities in retail media, and offered advice on how businesses can make the most of their investment in this space. What are the key factors of a successful retail media network?

article thumbnail

How Hue’s Nicole Clay is making the beauty industry more inclusive

Inside Retail

The global market for Black haircare products was estimated at around $9.56 per cent, according to market research firm MarketResearch.biz. For consumers, this lack of diversity can often be seen in the people advertising products through traditional channels. billion in 2023 and is expected to grow to $15.34

article thumbnail

An Expert Panel Unlocks how to come first in the last-mile – here are 4 Key takeaways

Parcel Pending

Retailers and logistics providers are feeling the strain of scaling their businesses to meet the rising consumer demand for deliveries and returns spurred by growth in e-commerce. A panel of industry thought leaders give us a global perspective on the power of Open Locker Networks.

article thumbnail

An Expert Panel Unlocks how to come first in the last-mile – here are 4 Key takeaways

Parcel Pending

Retailers and logistics providers are feeling the strain of scaling their businesses to meet the rising consumer demand for deliveries and returns spurred by growth in e-commerce. A panel of industry thought leaders give us a global perspective on the power of Open Locker Networks.

article thumbnail

Opinion: What’s the carbon measurement of an ecommerce parcel?

E Delevry

The importance of consumer education . From the perspective of the consumer, when offered a variety of shipping options, there is always a trade-off between the cost and the speed of delivery. Time and effort must go into educating consumers so that they can make informed decisions.