Consumer Jewelry Layout Retail Marketing 
VMS
JUNE 3, 2021
Jewelry hasn’t only been a significant adornment for special occasions for Indians, it’s also an asset of social prestige and financial security for periods of uncertainties. The pandemic has seriously threatened this upward trend with recent lockdowns in India, operational challenges and falling consumers sentiments. million by 2022.
Inside Retail
APRIL 2, 2024
Before walking into the store, consumers are greeted by a vibrant green store-front, which stands out from the monochromatic buildings on the same block. Surrounded by the brand’s signature perfume, bath and body treatments, and home fragrances, consumers may feel like they are being transported to Granado’s hometown of Rio de Janeiro.
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