Inside Retail

JULY 12, 2023

This revolutionary change, once met with scepticism, is now being hailed as an opportunity to enhance consumer trust and forge stronger connections with audiences. It’s when customers voluntarily provide details about their preferences, interests, and needs. Zero-party data is held close to the vest by many in the industry.

Marketing 130

Marketing Customer Engagement Advertising Consumer 130

Inside Retail

APRIL 29, 2021

Lacoste Japan, operator of the French premium casual brand, has collected zero-party data based on the consent of the consumer in preparation for the upcoming restrictions on the use of cookie data. Consumers were asked to choose their favourite long sleeve polo colours and vote against other colours. Campaign objectives.

Strategy 230

Strategy Hobbies Color Customer Engagement 230

Inside Retail

SEPTEMBER 25, 2023

Founded in 2005, the group has successfully built a conglomerate that speaks to the heart of Indonesian consumers. Some of his key experiences revolve around utilising data-driven insights and Artificial Intelligence (AI) to create tailored shopping experiences.

Tailored 130

Tailored Strategy Engagement Accessories 130

Inside Retail

MAY 27, 2021

While looking for growth solutions, EziBuy shared their goals with Rokt , an AI powered technology company that helps e-commerce businesses personalise the purchase experience for each customer in the Transaction Moment. said Lupe Prada, Senior Trade Marketing Manager for Gumtree. Key Recommendations to maximise Value in E-commerce.

Tailored 246

Tailored Engagement Perspective Customer Engagement 246

Inside Retail

OCTOBER 24, 2023

Daniel Broderick, New Era’s managing director for Asia Pacific, recently shed light on how this iconic brand aims to shape the future of fashion in the region. The current state of affairs “Malaysia has a growing economy and a strong consumer market, making it an attractive destination for expanding retail businesses.

Target Market 130

Target Market Social Media Fashion Tailored 130

Retail Focus

MAY 3, 2023

Wunderkind’s 2023 [GL1] WunderkIndex Report conducted in-depth research of 99 UK eCommerce brands, analysing on-site shopping journeys and customer engagement across both email and text channels over a six-month period.

Light 130

Light Tailored Promotion Customer Engagement 130

Retail Focus

NOVEMBER 7, 2023

They are creating hyperphysical retail experiences that engage multiple senses, foster community, and appeal to Gen Z consumers. Notably, statistics underscore the importance of this transformation: 32% of consumers seek in-store experiential moments. 58% are influenced by excellent past customer service.

Engagement 147

Engagement Customer Engagement Layout Display 147

Inside Retail

NOVEMBER 16, 2023

Furthermore, one in two consumers surveyed said they would complete their holiday shopping entirely or mostly online this season and a further 32 per cent equally in-store or online. Klaviyo recommends tailoring early access deals for VIP customers to optimise their engagement.

Strategy 130

Strategy Engagement Planning Promotion 130

Inside Retail

AUGUST 17, 2021

The 2021 State of Fashion report published by McKinsey showed that data captured in the past 18 months indicates fashion moved “five years forward in consumer and business adoption of digital in a matter of months”. Starting with Chanel, Farfetch aims to enhance interactions between consumers and sales associates.

Fashion 130

Fashion Customer Engagement Beauty and Health Engagement 130

Greater Group

APRIL 24, 2023

Shopfitting or shop fitting is not a common and familiar term to regular consumers and may only be used by people who work in a specialised field within the broader retail industry such as shopfitters, architects, designers, project managers and retailers. However, it’s one of the key elements in retail design.

Retail Space 52

Retail Space Space Layout Display 52

Parcel Pending

APRIL 21, 2021

Although consumer return rates normally hover between 25-30%, Narvar reports that they skyrocketed to 70% in 2020! Consumers will get the gratification that comes from in- store shopping , and stores will have lower inventory and personnel requirements.”. Direct-to-Consumer Brands Embracing Physical Stores.

Merchandising 52

Merchandising Social Media Shopping Consumer 52

Inside Retail

FEBRUARY 27, 2024

It is getting harder to turn visitors into buyers and consumers are overwhelmed with choices. However, by embracing personalisation and optimising the timing and content of communications, retailers can have a better chance than their rivals of converting visitors across any channel into repeat customers.

Strategy 130

Strategy Customer Engagement Engagement Tailored 130

CRP

MAY 28, 2024

During the holiday season, custom packaging plays a crucial role in capturing consumer attention. According to Exploding Topics , American consumers spend an average of $997.73 Sur La Table's holiday bags use 80% post-consumer waste. on holiday gifts and festivity items. Cardboard waste jumped from 2.04 tons to 16.42

Gifts 52

Gifts Color Tailored Pattern 52

Inside Retail

FEBRUARY 26, 2024

One of the key trends that defined retail in 2023 was pop-up shops and how these experiential shopping experiences have taken hold over millennial and Gen Z consumers. Pop-ups are one way Nordstrom has been trying to drive sales and draw in younger, more trend-savvy consumer groups.

Department Stores 130

Department Stores Fashion Shopping Engagement 130

Retail Focus

MARCH 2, 2022

When it comes to the need to systematize and manage the customer details, finding banking and finance software helps to simplify sales operations and improve. Let’s look at strategies to improve your customer relationship management system (CRM). 2. Boost Customer Engagement.

Management 130

Management Advertising Strategy Engagement 130

Inside Retail

JANUARY 8, 2024

It can be traced back to the late ’90s, when, in 1997, media entrepreneur Patrick Courrielche launched an event in Los Angeles dubbed The Ritual Expo, bringing together music, fashion, and food in a single consumer experience. She believes that the key elements of a successful pop-up are authenticity and engagement.

Engagement 130

Engagement Shopping Artistic Marketing 130

Inside Retail

AUGUST 15, 2023

As part of this effort to shift how consumers view coffee, Market Lane has endeavoured to share as much information as possible relating to its product and offering. It does so through a variety of methods, including the use of its website, social media, product packaging and custom-made postcards. Market Lane. In a recession.

Marketing 130

Marketing Engagement Location Shopping 130

Parcel Pending

FEBRUARY 28, 2023

The interactions between customer and retailer are made up of all these different touchpoints. Customers often choose companies they shop at based on their overall experience through all points of the customer engagement journey – not simply individual interactions with individual departments.

Social Media 52

Social Media Tailored Strategy Shopping 52

Parcel Pending

FEBRUARY 28, 2023

The interactions between customer and retailer are made up of all these different touchpoints. Customers often choose companies they shop at based on their overall experience through all points of the customer engagement journey – not simply individual interactions with individual departments.

Social Media 52

Social Media Tailored Strategy Shopping 52