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Gilly Hicks to Open Standalone Store on Carnaby Street

Retail Focus

We’re excited to bring this concept to our EMEA customers, who have been responding well to our reimagined product assortment and brand identity that was introduced last summer.” Additionally, Gilly Hicks introduced new digital brand experiences, which included an app, website and social media channels.

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Embracing The Retail Renaissance: Strategies For Independent Retailers

RetailMinded

In this era of the “Retail Renaissance,” independent retailers are in a prime position to carve their niche in the market through innovative marketing ideas and concepts. Adapting to these concepts can overcome modern challenges, leading to a prosperous retail future. Let’s hop in!

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Victoria’s Secret Bombshell Gardens Pop-Up, New York

VMS

To do that, she says, “We had to have design concept pretty well locked-in by the of end January in order to pursue approvals for NYC parks department and permitting.”. To mark the Gardens’ entrance, designers reimagined Bombshell’s emerald-cut bottle as a portal. Advertisement. Adrian Wilson, New York. PHOTO GALLERY (10 IMAGES).

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Five signs it’s time to adopt a customer data platform (CDP)

Inside Retail

Klaviyo – an intelligent marketing automation platform – has a reimagined CDP suitable for businesses of all sizes that can effectively integrate more than 300 tools to empower smarter decision-making by a brand’s marketing team. Your business is growing – and you want to grow faster No business is too small to adopt a CDP.

Marketing 130
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Retailing in India: Serving Sweet Emotions

VMS

Despite being rooted in tradition, they have kept their experience updated with an omnichannel shopping experience and social media engagement. Recently, they reimagined their rich heritage of specialization in premium sweets and snacks in a new retail environment concept that endeavored to keep the brand relevant and appealing.

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Three key trends in retail strategy for 2023

Inside Retail

Yet consumer demand is not wavering and fashion trend cycles are shorter than ever due to social media, fast fashion, and technology. Stephens implores retailers to look at their physical store differently, and to switch from a single distribution channel to establishing experiential media channels.

Strategy 147
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Innovation and collaboration: Inside the evolution of Camper

Inside Retail

Our strategy for finding the next generation of Camper consumers is continuing to offer inventive footwear concepts and having a digital-first marketing strategy. For example, our heel Kobarah is a colourful piece of EVA [ethylene-vinyl acetate] that snakes around the foot and has really resonated on social media.

Strategy 246