First Asia Pacific Adidas Flagship in Myeongdong, Seoul
Retail Focus
JUNE 22, 2023
The concise and clean layers with dynamic lighting effects emerge from the lively streets as a pure and dazzling scenery of Myeongdong. The see-through steps eliminates the blockiness of the central staircase, allowing faintly visible scenes behind to show, making it the visual focal point on this level.
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