Inside Retail

FEBRUARY 19, 2024

You don’t have to be a marketing expert to know that Taylor Swift is a bulletproof brand that consistently improves, regardless of the challenges she faces or the challenges she sets for herself. She can instruct marketers on leading by example and practicing what they advocate for.

Marketing 290

Marketing Engagement Strategy Social Media 290

Retail Focus

OCTOBER 7, 2024

Instead, it focuses on creating memorable, interactive encounters that deeply resonate with discerning consumers. This triangular approach not only distinguishes luxury brands in a competitive market but also cultivates deeper emotional connections with customers, ultimately driving brand loyalty and increasing sales.

Social Media 147

Social Media Curate Engagement Strategy 147

Inside Retail

JULY 22, 2024

Earlier this month, Desigual partnered with Melbourne-based brand management firm O’Rourke Showroom to unveil its spring-summer collection, further expanding its retail distribution in Asia Pacific. Growing our existing wholesale partners is the main goal and the genesis of the push for further brand presence in the market.

Expansion 261

Expansion Strategy Fashion Engagement 261

Inside Retail

AUGUST 22, 2023

Founded by then-21-year-old Cami Téllez in 2019, Parade was initially created to fill a gap in the market for stylish and size-inclusive bras and underwear for Gen Z consumers. With smaller but more responsive followings, these micro-influencers helped build an organic and socially engaged audience base.

Social Media 246

Social Media Color Apparel Texture 246

Retail Focus

JULY 5, 2022

The primary purpose of retail stores is to stock and sell products to consumers. If you’re not very good at branding yourself, you might need to hire the service of a skilled brand manager who can present your business aesthetically. Also, you have to fill your social media pages with meaningful content about designs. .

Retail Design 227

Retail Design Social Media Design Interior Design 227

Inside Retail

JULY 27, 2023

The start-up raised more than $85 million from a string of prominent investors, and experienced a surge in popularity during the Covid-19 pandemic, with consumers avoiding shopping in-store, where possible. At the time, founder Dany Milham cited deteriorating economic and capital market conditions as the key reason behind the collapse.

Social Media 243

Social Media Marketing Flow Management 243

Retail Focus

FEBRUARY 9, 2023

This conflicting situation is a result of many environmental factors influencing the health of proximity retailing: the brand/the business, the commercial environment, the competitive environment, and the consumer. Some of the most common challenges include limited resources, footfall and finding the right marketing mix formula.

Social Media 264

Social Media Concept Shopping Beauty and Health 264