Remove Brand Management Remove Concept Remove Consumer Remove Shopping
article thumbnail

Immersive Retailing. The Luxury Brand Gateway to Success

Retail Focus

Immersive luxury retailing, which utilises cutting-edge technology and innovative design to create engaging, multisensory environments for customers, is a transformative approach to high-end shopping experiences. Instead, it focuses on creating memorable, interactive encounters that deeply resonate with discerning consumers.

article thumbnail

A step back in time: Piaget’s Sydney store blends old with new

Inside Retail

Taking inspiration from the brand’s very first Salon which opened in Geneva over 60 years ago, the new store concept is designed to be a warm, inviting environment in which customers can learn about the heritage of the brand. Inside Retail: Is this Piaget’s first standalone direct-to-consumer (DTC) store in Sydney?

Boutique 246
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

Proximity retailing and current retail environmental paradoxes

Retail Focus

In an urban setting, “proximity” goes back to its golden age because customers find it more practical and suitable for shopping around the corner. The dilemma of reviving small-town businesses As the dynamics of retail also changed, so did the collective understanding of consumers about retail. Ghalia BOUSTANI.

article thumbnail

Behind Desigual’s repositioning and its Asia Pacific expansion

Inside Retail

Earlier this month, Desigual partnered with Melbourne-based brand management firm O’Rourke Showroom to unveil its spring-summer collection, further expanding its retail distribution in Asia Pacific. IR: Could you touch on the brand’s business and social media strategy to cater to local consumers and attract new retail partners?

Expansion 261
article thumbnail

Magnum’s beauty move: Behind its collab with skincare start-up Fayshell

Inside Retail

Sydney’s Bondi Beach has become home to many pop-up activations and brand collaborations, including, most recently, a beach club venture between membership-based skin clinic Fayshell and ice-cream giant Magnum. They are available in-clinic and through the online Fayshell shop.

Curate 246
article thumbnail

All-in-one fresh foods market, catering and event location BRIDGE opens in Zurich

Retail Focus

Interstore | Schweitzer has created and implemented the new 2000 m² BRIDGE market Flexstore concept in Zurich for the largest Swiss retail company, Migros. The entire 2,000 m² are distributed on two levels, representing a meeting point for food culture that invites you to shop, enjoy and linger.

Location 205
article thumbnail

How Nike is tapping into the US$1.5 trillion wellness market

Inside Retail

Rather than Nike Live’s focus on mobile shopping and two-week merchandise rotation, the Well Collective stores will instead aspire to help customers across five key pillars: movement, mindfulness, nutrition, rest, and connection. trillion, so it’s not a surprise that many brands are looking to play in this space,” Zoppos said.

Marketing 130