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Aussies are lagging in affiliate marketing uptake – that’s about to change

Inside Retail

Its share of the broader e-commerce market is just a fraction of that in China or the US. Affiliate marketing offers a lot more product diversity and is about someone recommending a product on their website, blog or social-media platform. Around a quarter of affiliate marketers are working in the fashion sector.

Marketing 264
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Successful experimentation can double your signups and boost online margins

Inside Retail

They collect all this data, and then they see that their checkout rate is very low, but they don’t know what to do about it because the data tells you where the problems potentially are – but not what the potential solution can be. But now experimentation has got so advanced the tools allow you to do multiple things.

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Better together: Why partnerships are the future for retail in Southeast Asia

Inside Retail

In fact, the forced acceleration of digitisation across the region means that Google, Temasek and Bain estimate that the e-commerce industry in the six largest Southeast Asian markets will reach approximately $172 billion in value by 2025. It has required resilience and imagination as retailers have had to navigate the impact of Covid-19.

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“A truly untapped opportunity”: Alpha-H empowers mums returning to work

Inside Retail

What was that like for Alpha-H? So we’ve established a really good presence across all the main cross-border e-commerce platforms: Tmall, Douyin and Little Red Book. So we’ve established a really good presence across all the main cross-border e-commerce platforms: Tmall, Douyin and Little Red Book.

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The Rise of E-Commerce and its Impact on Product Distribution

Retail Bound

The rise of e-commerce has been a game changer for retail product businesses. In this blog post, we’ll take a look at the impact of e-commerce on product distribution. We’ll explore the pros and cons of selling online, and offer some tips on how to make e-commerce work for your product brand.

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Five Steps For A Successful Customer Advocacy Program

RetailMinded

At what point does a content customer become an enthusiastic supporter who actively promotes your brand? The way consumers select products and services has evolved and become more transparent due to increased consumerism, the internet, social media, search engines, and e-commerce.

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Omni Talk: Ask An Expert | Social Media’s Impact on the New Retail Landscape

Parcel Pending

There’s currently a significant gap between what consumers want and what brands deliver on social media. But only 73% of companies offer products for sale on social media platforms and it is much lower (57%) for small businesses. Four Strategies for Improving Social Commerce. This post originally appeared on Omni Talk.