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As millennials embrace natural skincare, Jurlique sees an opportunity to grow

Inside Retail

This is just one example of the brand’s recent efforts to amplify its longstanding commitment to natural skincare, from the launch of a new formulation charter in 2022 to its B Corp certification in February to a new store concept centred on storytelling. “We We do all the right things, but we forgot to talk about it in the past.

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13 Retail Marketing Tips For Small Businesses In 2023

RetailMinded

Our tips for retail marketing will help you level up in 2023 for better sales and happier customers. Amplify Your Associates’ Reach via Social Marketing If you’re making the right hiring decisions, your sales associates should be prime examples of who you’d want as brand ambassadors.

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Seven Key Technologies For Retailers In 2022 

RetailMinded

Retail marketing has never been the same, especially with the changes brought about by the pandemic. These significant changes in the digital and marketing spaces altered customer expectations, shopping processes, and online experiences. Retail marketing isn’t easy. Customer Service Robots . Facial Recognition .

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India’s DTC boom: Fuelled by technology and Millennials

Inside Retail

Brands such as Boat, Wow Skin Science, Sugar Cosmetics, Lenskart , Licious, and Mamaearth have carved out a niche in the Indian retail market by connecting directly with consumers. Estimates suggest that India is now home to over 800 DTC companies, with the ecosystem’s market value reaching about US$12 billion in 2022.

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Tapping into Temu: Why American Gen Zs love the Chinese app

Inside Retail

The 7-month-old marketplace has even begun outpacing China’s national retailers, establishing itself as a major player in the industry – and raising the eyebrows of competitors like Shein with its aggressive customer acquisition tactics. trillion this year, capturing a significant share of the global market.

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Utilising surfaces for innovative interaction

Retail Focus

Here, Retail Focus picks out some of the best examples of surface interaction within the retail market. Toni Grimmeisen, managing director of MeinBodenbelag, said the response from customers has been exceptionally positive.

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Is the DTC business model dead, or just evolving?

Inside Retail

Instead of the standard 30-40 percent trade margin that traditional retailers were factoring in as a cost of selling products, DNVBs went straight to consumers, often through social media, short viral videos, and simple go-to market products, such as Dollar Shave Club’s subscription razors and All b irds ’ sustainable sneakers.