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How high-tech, dazzling retail displays are engaging today’s consumers

Inside Retail

As Australian retailers see consumers returning to in-person shopping, the drive to present eye-catching fitouts to a digital-savvy customer base has become critical in strengthening brands and creating unique and immersive shopping experiences.

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Brilliant Lighting caught engaging in resale price maintenance

Inside Retail

Brilliant Lighting has admitted to engaging in resale price maintenance and has submitted a court-enforceable undertaking to the Australian Competition & Consumer Commission (ACCC). The post Brilliant Lighting caught engaging in resale price maintenance appeared first on Inside Retail Australia.

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Social media marketing trends for 2022

Inside Retail

So, what can we expect to see in 2022 for social platforms? People are spending more time on social media in general, but they are spending less time engaging with others content. The number of Australian consumers who made purchases through social media in 2020 was 5.3 Bite-sized content. It is expected to increase up to 6.4

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What the metaverse means for retail and consumer goods

Inside Retail

At Microsoft, we break down the metaverse i nto three strategies: consumer, enterprise, and industrial. Consumer metaverse. Centred around online gaming and Xbox, providing a platform for users to collaborate, engage with immersive experiences to explore, play games with their friends, and shop. Games & Engagement.

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Industry Shake-Up: 2023 Commerce Trends To Rock Your World

Speaker: Ashlee Aldridge - Reach Partners LLC | Bill Mirabito - Chameleon Collective | Ronak Shah - PSA Retail & CPG, Amazon Web Services | Wayne Teigen - Pivotree

Whether you're engaging with customers on their social media platforms or you're adopting a frictionless return policy, creating personalized experiences through an omnichannel e-commerce strategy is how to see growth in 2023 and beyond. December 6, 2022 at 11:00am PT, 2:00pm ET, 7:00pm BST

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Shifting tides: Southeast Asian consumers adapt spending amid challenges

Inside Retail

Consumers in Southeast Asia (SEA) find themselves at the crossroads of economic uncertainty, grappling with surging inflation and heightened concerns about their overall financial well-being. As the region looks ahead to 2024, consumers across SEA are actively adjusting their spending behaviours to cope with economic challenges.

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New ways of earning more consumer trust through advertising

Retail Focus

Retailers and brands need to evolve their channel-mix for consumer engagement in an age where trust is harder to earn and keep, says Bernd Bude, CEO of ADvendio. A survey by Edelman in its Trust Barometer 2022 found that business beats government by 53 points on competency and 26 points on ethics.