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How Nike is tapping into the US$1.5 trillion wellness market

Inside Retail

“We’re a sports company, but I also see us as a movement and wellness company – this means embracing and celebrating all forms of movement and all health journeys, and being your authentic self,” said Liz Weldon, VP of Global Nike Women’s brand management. “We trillion wellness market appeared first on Inside Retail.

Marketing 130
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The rise of Sheike: From Sydney market stall to style authority

Inside Retail

So we’ll be looking to expand heavily into SA, WA, and probably the Victorian markets. IR: Given the fact that events have traditionally been a key reason for customers to come in and shop at Sheike, I imagine Covid had a pretty big impact on the brand. We saw a change in our customer and how she interacted with the brand.

Marketing 130
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Analysis: What’s changed since the Farfetch-YNAP deal was first announced

Inside Retail

per cent take in the Richemont-owned luxury fashion e-commerce company Yoox Net-A-Porter, was approved by the European Union, seven months after the UK Competition and Markets Authority gave its stamp of approval, and over one year after the deal was first announced in August 2022.

Fashion 246
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What LVLY, Camilla, Koko Black and Mrs. Fields are doing this Mother’s Day

Inside Retail

The predicted spend is $166 million higher than 2022’s result, and could signify an appetite among customers to spend – even if only temporarily. Cookie company Mrs. Fields’ marketing manager Tamika Datson agreed, noting that customers are looking to support smaller, local businesses when shopping for presents.

Boutique 130
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First Nations artists, Pride and mental health: Volley talks collabs

Inside Retail

According to Volley’s partnership manager Renee Jaeger, the NGA approached the brand after seeing Volley’s Wear it with Pride campaign. Volley’s content and marketing manager Anna Geason told Inside Retail that the best collaborations happen when there is an authentic connection between partner brands.

Artistic 244
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Magnum’s beauty move: Behind its collab with skincare start-up Fayshell

Inside Retail

Sydney’s Bondi Beach has become home to many pop-up activations and brand collaborations, including, most recently, a beach club venture between membership-based skin clinic Fayshell and ice-cream giant Magnum. We wanted to create a business concept that made it affordable, time efficient, and completely customised,” Gregg told Inside Retail.

Curate 246
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From Snoop Dogg to DVF: How collabs help drive growth at Skechers

Inside Retail

The collaboration also extends to Skechers t-shirts, leggings, shorts and racerback longline bras, and marks the brand’s first coordinated apparel and footwear collaboration. Supplied Local and international growth According to Kinsella, Skechers had a milestone year in 2022. The brand achieved record sales of over $7.4

Apparel 246