Pandora aims to become full jewellery brand in affordable luxury market
Inside Retail
OCTOBER 5, 2023
To achieve this target, the Copenhagen-based company will increase investments in brand desirability and the store network with a refreshed marketing strategy and elevated in-store experience. The company’s new financial targets include an organic growth of 7-9 per cent CAGR from 2023-2026, with a network expansion of about 3 per cent.
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