Remove 2020 Remove Customer Retention Remove Strategy Remove Tailored
article thumbnail

Why Innovative Loyalty Card Programs Can Significantly Improve Customer Retention & Engagement

Parcel Pending

Savvy retailers are updating their customer loyalty programs to increase customer satisfaction and ensure customer retention. The lure of loyalty cards remains the same since its inception: it’s more cost efficient to retain an existing customer than it is to acquire a new customer. 2020, February 9).

article thumbnail

Welcome to the new customer experience

Inside Retail

Consumers now expect retailers to engage them whenever and wherever they want, with a shopping experience tailored to their individual needs. To do so, marketers are leveraging more data, technologies, and channels to create this type of relevant and customised customer journey. Revolutionising loyalty programs.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

How to Improve the Post-Purchase Experience for Your Retail Customers

Parcel Pending

However, demonstrating a great customer experience significantly increases customer loyalty. Lowers Acquisition Costs – To put it succinctly, customer retention is five times cheaper than acquisition 2. Employing the techniques discussed here enables you to keep an existing customer happy with your brand.

article thumbnail

How to Improve the ROI of Your Customer Experience

Parcel Pending

For many companies, customer experience falls into the purview of the Chief Marketing Officer. In a new study on digital experience , 52% of respondents report that their CMOs drive the customer experience strategy 4. Customer Experience Boosts Employee Retention. How BOPIL Boosts Customer Satisfaction.