Remove 2020 Remove Advertising Remove Perspective Remove Retail Sales
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Mmm, it’s the sweet smell of advertising success

Inside Retail

Since early 2020, like everyone, I’ve been online a lot more. I’m seeing greater quantities of online advertising and – especially if they’re good ads – feel motivated to purchase. . Locally, the retail industry sustained substantial growth throughout the first pandemic affected year (2020-2021). Yes, you read that right.

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How YouTube aims to take a piece of the social commerce pie

Inside Retail

According to eMarketer, social commerce sales hit US$67 billion in 2023 and are expected to reach up to US$144.5 To put that into perspective, social commerce sales were barely US$27 billion in 2020. billion in 2027. A major player in the social commerce field that has been picking up traction as of late is TikTok.

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