How YouTube aims to take a piece of the social commerce pie
Inside Retail
APRIL 16, 2024
According to eMarketer, social commerce sales hit US$67 billion in 2023 and are expected to reach up to US$144.5 To put that into perspective, social commerce sales were barely US$27 billion in 2020. And via ads and subscriptions, these viewers fund our creators and drive the eyeballs and engagement our advertisers want.”
Let's personalize your content