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Opinion: Why foresight is the future of marketing strategy

Inside Retail

By using future-focused insights, retailing marketers can evolve their strategies to stay abreast of change. Aligning marketing strategy to a range of potential futures allows us to mitigate risks and reduce unintended consequences, while taking advantage of opportunities. A marketer’s crystal ball?

Strategy 245
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Myer’s latest trading update is a testament to putting the customer first

Inside Retail

Our focus remains on seeking to drive further and sustainable cost efficiencies and inventory management,” he added. Over the last five years as CEO, King has been enacting his ‘customer-first plan’ which has re-established Myer as Australia’s 8th most trusted brand, according to Roy Morgan.

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“We felt we had to do something quite radical”: Pandora’s SVP of sustainability

Inside Retail

The world’s largest jewellery brand Pandora is placing sustainability at the cornerstone of its ‘Phoenix’ growth strategy and even tying bonuses for top management to environmental targets to incentivise progress. How we incentivise or award bonuses to our top management is based on sustainability,” he added.

Strategy 278
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Managing inflation: Here’s how to know when the price is right

Inside Retail

There are two ways retail business owners can approach product pricing strategy. What the competition is doing will also be a factor in determining pricing strategy but it’s not everything – business owners need to focus on their operation. Planning is essential to ensure products and materials arrive on time.

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Meet the Aussie e-commerce aggregator that plans to be a unicorn next year

Inside Retail

In 2019, third-party sellers generated roughly 60 per cent of Amazon’s product sales, double the percentage they represented a decade ago, Marketplace Pulse found. It has already acquired several e-commerce businesses in Australia, where it plans to focus its efforts. The numbers behind the business model. Fours levers to grow revenue.

Planning 246
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Exclusive: Vietnamese fashion operator eyes international expansion plan

Inside Retail

In just 10 years, Vietnamese fashion retail operator Maison Retail Management International (MRMI) has built a network of more than 120 retail stores across 18 high-profile international fashion brands. The post Exclusive: Vietnamese fashion operator eyes international expansion plan appeared first on Inside Retail.

Expansion 130
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Fortnum & Mason exec discusses APAC expansion and digital plans

Inside Retail

Back in 2019, Fortnum & Mason opened in Hong Kong its first fully-owned and operated shop and restaurant in Asia, as a gateway to strengthen customer connections across the region. It has always been our strategy to grow digitally in Mainland China. The amount of data collection and analytics can be quite staggering to manage.

Expansion 130