“Building a brand from the ground up”: Inside LSKD’s San Diego expansion
Inside Retail
APRIL 18, 2023
We create sportswear with a street aesthetic, and we predominantly work with athletes – not so much influencers – in the functional fitness, running and CrossFit space. JD: I was very lucky to have LKI [Loose Kid Industries] before LSKD, from 2007 to 2018. It’s really about building a brand from the ground up.
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