Retail Focus

APRIL 4, 2024

Luxury brands aim to create a customer experience that is seamless and consistent across physical stores, online platforms, mobile apps, and social media. Luxury brands are increasingly using customer data and artificial intelligence to offer highly personalised shopping experiences (Economist 2017).

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Inside Retail

FEBRUARY 7, 2022

Rather than using traditional marketing, the brand taps into real customers who share their outfits under the #gannigirls hashtag on social media. “If Because it straddles the line between luxury — L Catterton bought a majority stake in 2017 — and mainstream retail, there are a lot of possibilities. “It

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Barber Design

MARCH 16, 2017

Social Marketing for Social Engagement. Social media marketing is flourishing. Use things that will attract a response – such as a call to action – and make sure you study your social media insights and analytics to see what works and what doesn’t and tailor your campaigns accordingly.

Strategy 52

Strategy Social Media Engagement Marketing 52

Inside Retail

AUGUST 3, 2023

The burger chain released the menu item, which it first introduced in 2017, along with a collection of limited-edition merchandise that was only available at certain activation sites. On the social media front, Burger King ventured into the TikTok space in August 2022, and the brand has garnered 52,000 followers and 1.1

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Inside Retail

JUNE 28, 2021

Consumers now expect retailers to engage them whenever and wherever they want, with a shopping experience tailored to their individual needs. While building trust along that journey has always been critical, it’s becoming ever more time-sensitive.

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Inside Retail

JULY 13, 2022

While the outcome of the investigation is still uncertain – Bunnings and Kmart maintain that they acted lawfully – the consumer backlash has already begun on social media. The first experiment was using it with KFC and Alibaba, where people could smile to pay back in 2017,” Marian told Inside Retail.

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Inside Retail

DECEMBER 15, 2021

In a tribute to Abloh, Louis Vuitton will donate a portion of sales from items to The Song Room, an Australian charity dedicated to supporting Australia’s most disadvantaged children with tailored, high-quality music and arts programs that are delivered in partnership with schools across the country. Ascent into luxury.

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