Inside Retail

JUNE 28, 2021

To close this gap, 44 per cent of retail and consumer goods marketers say they are now leading customer experience initiatives across their organisations (versus just 24 per cent in 2017), and metrics are being shared. Many have invested time and money into curating consumer data and building systems to offer personalised experiences.

Customer Retention 221

Customer Retention Engagement Advertising Consumer 221

Inside Retail

OCTOBER 11, 2023

Instead of the standard 30-40 percent trade margin that traditional retailers were factoring in as a cost of selling products, DNVBs went straight to consumers, often through social media, short viral videos, and simple go-to market products, such as Dollar Shave Club’s subscription razors and All b irds ’ sustainable sneakers.

Engagement 130

Engagement Strategy Consumer Marketing 130

Inside Retail

OCTOBER 25, 2022

Here, we speak with CEO Craig King about the business’ revitalisation under General Pants, its in-store experience, plans for expansion in Australia, the UK and US, and the magic behind the number 23. But by 2019, it was a healthy business, and it was always the plan for it to be an independent business down the track.

Fashion 243

Fashion Location Flow Planning 243

Inside Retail

AUGUST 29, 2023

Breaking taboos Daftary tells Inside Retail that the goal of such partnerships – breaking taboos – is a core purpose for the company, part of the brand’s DNA and much more than just a part of its marketing strategy. Daftary says there has already been a shift in the conversation over condoms, thanks to social media.

Advertising 130

Advertising Social Media Marketing Engagement 130

Parcel Pending

FEBRUARY 5, 2021

of total retail sales and a staggering 87% increase from 2017 2. eCommerce predictions are clear: online shopping will continue, but savvy retailers will find ways to provide a seamless omnichannel strategy. In 2020, $861 billion was spent on online eCommerce retail sales representing 21.3% Offer Omnichannel Fulfillment. years vs. 3.4

Strategy 52

Strategy Social Media Shopping Consumer 52

VMS

JUNE 3, 2021

Its market size, $75 billion USD as of 2017, was expected to reach $100 billion USD by 2025, growing with a compounded annual growth rate of 5.6 Digital advisors address online and social media queries armed with predictive insights to deliver personalized service. The sector has more than 300,000 players employing over 4.64

Jewelry 83

Jewelry Boutique Curate Social Media 83

Trade Show Booth Companies - Trade Group

APRIL 10, 2023

Whether it’s a digital ad campaign that increases revenue or a corporate event that strengthens the bonds within the company, marketing leaders get to test their communication and strategy skills on a day-to-day basis. Managing a successful trade show strategy has to be in the bid for the top three.

Design 52

Design Engagement Marketing Display 52

Greater Group

SEPTEMBER 24, 2019

Deciding between ‘online’ and ‘offline’ methods of commerce isn’t a ‘one VS the other’ argument, but rather a challenge for retailers to drive omni-channel strategies to extract the best uses of each platform. Be on the lookout for a complete project showcase about ANZ’s temporary kiosk to see how these strategies play out in the field!

Display 52

Display Shopping Engagement Customer Engagement 52

RetailMinded

MAY 17, 2022

In fact, during the first half of 2017, several significant retailers were forced to go out of business due to poor planning owing to economic inflation. Use credit report services to find out what customers and competitors say on social media. If you’re in the retail industry, you know how tough things can be.

Flow 52

Flow Line Other Social Media 52