Inside Retail

JUNE 28, 2021

To close this gap, 44 per cent of retail and consumer goods marketers say they are now leading customer experience initiatives across their organisations (versus just 24 per cent in 2017), and metrics are being shared. Many have invested time and money into curating consumer data and building systems to offer personalised experiences.

Customer Retention 221

Customer Retention Engagement Advertising Consumer 221

CRP

JANUARY 27, 2023

Consumers have understandably grown skeptical about brands indulging in self-promotion. This is why the demand for unique and innovative digital marketing strategies has increased. A short production time, combined with a cohesive brand, marketing, and e-commerce strategy, paved Bing’s way to community-driven success.

Gifts 52

Gifts Fashion Color Promotion 52

Parcel Pending

OCTOBER 22, 2021

For many companies, customer experience falls into the purview of the Chief Marketing Officer. In a new study on digital experience , 52% of respondents report that their CMOs drive the customer experience strategy 4. Customer Experience Boosts Employee Retention. Net Promoter Score (NPS) Improvements.

Customer Retention 59

Customer Retention Marketing Promotion Engagement 59