Inside Retail

JULY 31, 2023

Dubbed Travel Reimagined, the 400sqm store offers barista-made coffee, French champagne and a six-star bar and VIP events space. This – coupled with the rising cost of airfares – has led to a change in travel plans, en-masse. The company first entered the retail space in 2017 with a pop-up store on Collins Street in Melbourne’s CBD.

Planning 246

Planning Reimagine Concept Space 246

Inside Retail

AUGUST 3, 2022

It all started back in 2017, when Eremyan was helping a friend make a documentary about the future. He believes that his company has the potential to reimagine the customer experience, personalisation and storytelling of brands in the retail space. An idea was born.

Art 130

Art Reimagine Curate Customer Retention 130

Inside Retail

OCTOBER 5, 2021

Our strategy for finding the next generation of Camper consumers is continuing to offer inventive footwear concepts and having a digital-first marketing strategy. Tell me about what Camper is doing in that space and its plans for direct-to-consumer e-commerce. IR: Tell me about Camper’s physical store network plans.

Strategy 246

Strategy Location Social Media Fashion 246

Greater Group

SEPTEMBER 24, 2019

In retail, the rise of e-commerce has sparked worry about the relevance of brick-and-mortar and prompted retailers to reimagine the way they use tech to promote their products and engage shoppers. Technology changed the way we do everything. But it doesn’t stop with this group of retailers.

Display 52

Display Shopping Engagement Customer Engagement 52