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Business Growth through Digital Transformation: The Case of Premium and Luxury Brands

Retail Focus

In a world where consumers’ behaviours, expectations, and preferences are rapidly changing, premium and luxury brands are faced with a unique challenge – how to preserve their identity and exclusivity while adapting to the digital age (Purwar 2019). Digital transformation has extended the customer experience beyond the point of sale.

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The story behind The Ripped Bodice, an indie bookstore for romance lovers

Inside Retail

In the spring of 2016, the two opened the first location of The Ripped Bodice, one of the first and only romance-focused bookstores in the US, in Culver City, California. Inside Retail : You and your sister originally launched The Ripped Bodice in 2016 in Los Angeles. LK: So many!

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Telstra fined $50m for unconscionable conduct toward Indigenous Australians

Inside Retail

Telstra has been hit with the second-biggest fine in Australian history, $50 million, for engaging in unconscionable conduct against more than 100 Indigenous customers across Australia between 2016 and 2018.

Consumer 217
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Peloton disrupted fitness once. Can it leverage TikTok to do it again?

Inside Retail

Since TikTok first came onto the scene in 2016, certain retailers have excelled at harnessing the power of the social media platform to go viral and sell products ranging from makeup to perfume to home decor. But what about home workout products? The #TikTokFitness Powered by Peloton hub will be available in the US, UK, and Canada.

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How skydiving and ice baths help this CEO stay energised

Inside Retail

These rows highlight energy- and/or water-efficient washers, dryers, dishwashers, fridges, freezers, TVs and air conditioners, catering to the growing number of consumers shopping with sustainability in mind. In late 2022, Appliances Online introduced ‘efficient’ product rows on its website, another industry-first.

Strategy 147
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On the board: former Big W MD championing social impact with Good360 solution

Inside Retail

The journey from corporate to community impact is reflective of the evolving space of business ethics, driven by increasingly conscious consumers and generational demographics. DW: Big W at the time I took over as managing director in 2016 was struggling, and had been struggling for a number of years.

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ACCC alleges Bloomex Australia duped customers with old reviews and phony discounts

Inside Retail

Bloomex Australia is headed to court after the consumer watchdog accused the online florist of using customer ratings that were seven years out of date and from overseas customers who had not purchased from the Australian arm of the global business, while also advertising “discounts” that were not what they seem.

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