Retailing Insight

MAY 2, 2024

It includes media relations, identifying correct advertising and media platforms, content creation, media management, event coordination, campaign planning, analysis and measurement, and more. You can hire people like an advertising agency, PR agent, social media marketers, SEO expert, videographer, graphic artist, etc.,

Marketing 52

Marketing Social Media Advertising Outdoor 52

Inside Retail

AUGUST 8, 2023

We wanted to investigate why this strategy appeals to Chinese luxury consumers of the post-1990s generation. The luxury strategy Luxury typically brings to mind ultra-expensive products such as yachts and private jets that are not within most people’s reach. Business managers call this approach the luxury strategy.

Social Media 130

Social Media Fashion Consumer Strategy 130

Inside Retail

APRIL 10, 2024

Papier is a British online stationery brand founded in 2015 that has since taken the world by storm. A lot of this [desire] is also linked to consumers increasingly choosing to disconnect from their screens, and particularly social media. Inside Retail : How did the idea for Papier come about?

Expansion 130

Expansion Social Media Consumer Marketing 130

Inside Retail

APRIL 2, 2024

Just as #booktok has helped revive the indie bookstore sector, several social media trends and hashtags have helped revive the popularity of personal journals and other aesthetically pleasing stationery items amongst millennial and Gen Z consumers. million in revenue globally.

Marketing 100

Marketing Social Media Consumer Shopping 100

Inside Retail

NOVEMBER 14, 2023

In 2015, the sisters started a fundraising campaign on Kickstarter to open their dream bookstore, eventually raising US$91,187 of their US$90,000 goal. IR : How have social media platforms like TikTok and the pandemic factored into the current state of independent bookstores? LK: So many!

Social Media 130

Social Media Location Gifts Curate 130

Inside Retail

OCTOBER 12, 2021

Danielle Atkins and Alexander Babich started Australian bikini label Kulani Kinis as a side hustle in 2015. Reality TV star Kylie Jenner is currently the subject of much social media backlash over poor quality materials used for her new swimwear label Kylie Swim.

Marketing 130

Marketing Social Media Strategy Management 130

Inside Retail

JUNE 10, 2021

In 2015, Farfetch acquired British luxury goods boutique Browns to test its Store of the Future technology, and this is now the blueprint for immersive shopping experiences underpinned by connectivity, data, and superior customer service. As one of the largest luxury retail platforms in the world, Farfetch is not solely focused on online.

Social Media 130

Social Media Fashion Boutique Engagement 130

Inside Retail

APRIL 28, 2021

It achieved sales of US$50 million within four years and also became an early adopter of using influencers on social media to drive sales. In 2015, the Nanjing-based company shortened its brand name to Shein and adopted the slogan “She in, shine out”. Shein’s inclusive strategy makes a lot of sense.

Fashion 162

Fashion Social Media Target Market Consumer 162

Inside Retail

JUNE 27, 2022

Recognising this underserved market, Sugar cosmetics entered the Indian market around the middle of 2015 to ‘enable women to explore, crack the code and relish in beauty products that were created for them to feel confident in their own skin.’. Holistic expansion strategies. The omnichannel experience.

Consumer 130

Consumer Target Market Expansion Curate 130

Greater Group

AUGUST 27, 2019

In its 28th edition, the Singapore Retail Industry Conference & Exhibition has consistently delivered practical information, proven techniques and ground-breaking ideas that address hot topics and the latest strategies in the world of retail. trillion, show no sign of slowing down. Case Study: New Balance (Tokyo).

Design 52

Design Social Media Balance Engagement 52

Inside Retail

AUGUST 9, 2023

Ai Media Consulting’s 2022-23 report on consumer behaviour and the Hanfu industry states that the Chinese Hanfu market exceeded 10 billion yuan in 2021 and is projected to reach 19.11 billion) by 2025, a hundredfold increase from 2015. million views on local social media platform Xiaohongshu. billion yuan ($4.1

Social Media 130

Social Media Marketing Consumer Artistic 130

Inside Retail

OCTOBER 31, 2023

“Puma has a higher sales exposure to women than Adidas or Nike, and the original Rihanna partnership in 2015 was really effective in helping it build strong demand and a lot of credibility with the female consumer,” said Graham Renwick, analyst at Berenberg.

Fashion 265

Fashion Apparel Social Media Merchandising 265

Inside Retail

AUGUST 14, 2022

On 12 July, a rumour circulated on social media that the chairperson of Vingroup, which includes Vincom Retail, Vietnam’s largest mall operator, had been barred from leaving the country. Later, the government refuted the report and a Hanoi resident alleged to have been behind the fake news was marched out for the media.

Beauty and Health 130

Beauty and Health Circulation Concept Shopping 130

Parcel Pending

MAY 12, 2021

By 2015, that number was over 43 million families or single renters. . Digital Marketing and Social Media Are Key. Also, don’t forget the power of social media and word-of-mouth property management marketing. In 2005, roughly 9 million American families or individuals rented. Innovative Property Management Ideas.

Management 52

Management Social Media Flow Marketing 52