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Taylor Swift offers a masterclass in marketing. Here’s what retailers can learn

Inside Retail

You don’t have to be a marketing expert to know that Taylor Swift is a bulletproof brand that consistently improves, regardless of the challenges she faces or the challenges she sets for herself. She can instruct marketers on leading by example and practicing what they advocate for.

Marketing 290
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Trillions in revenue and a million jobs: Unpacking JD.com’s 20-year roadmap

Inside Retail

In 2014, it formed a strategic partnership with Tencent, giving JD exclusive access to the tech giant’s WeChat and Mobile QQ platforms, and became China’s first major e-commerce company to list on the NASDAQ stock exchange. JD.com also aims to contribute RMB 100 billion in taxes and create over 1 million jobs.

Expansion 130
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A new day for Jag: How APG & Co is waking up its “sleeper brand”

Inside Retail

And then, setting a good foundation to realise the potential of this amazing legacy brand in the Australian market. APG & Co acquired the brand from Colorado Group back in 2014 , and they’ve had it since then. Whenever we talk about our customer, we bring it back to the product perspective. Is it functional?

Boutique 130
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The Left’s Climate Playbook Is Already Outdated

Robinson Meyer

Climate activists diagnosed that the planet’s biggest problem was an excess of oil and natural gas on global markets, which meant that, in every circumstance, activists should strive to “keep it in the ground.” From an environmental perspective, gasoline remains much too cheap in the United States given its societal costs.

Flow 84
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Louis Vuitton’s brand history in heritage window displays

Design Retail Space

We’re still in the twenties on the previous century, and back then window displays were an important aspect of the brand’s position on the market. Important to highlight, he didn’t limit his perspective on window design to simple product sales. Gaston’s Louis Vuitton’s artistic window display sketches.

Display 52
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Influencer-Inspired Packaging Trends 2023

CRP

Businesses – startups or big players – have inundated the online world with marketing static. This is why the demand for unique and innovative digital marketing strategies has increased. According to studies, influencer marketing platforms are expected to hit a market size of $370 million by 2027.

Gifts 52
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The Metaverse Will Radically Change Retail

Retail Prophet

The term Metaverse can be traced back to Neal Stephenson’s 1992 science fiction novel “Snow Crash,” which is said to have radically altered the perspective of people like LinkedIn founder Reid Hoffman, completely altering his views on the future of technology. Beauty giant L’Oréal has built an entire line of virtual cosmetics.

Artistic 111