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FTC Taking Another Look at Online Disclosures

Hunton Andrews Kurth

First issued in 2000 and then updated in 2013, the agency’s.com Disclosures guidance has long set benchmarks on incorporating relevant limitations and qualifying information in digital advertising. As new forms of consumer engagement emerge online, the FTC is seeking public input on how its guidance might be improved.

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How Retailers Can Prepare For The Fast Fashion Backlash

RetailMinded

Because shortening the time to market allows brands to capitalize on the latest buzz looks seen on TV and social media, it’s a model that drives massive sales – and massive waste as well. As consumers begin to shift their buying patterns, retailers can anticipate and take advantage of this trend by providing items that have legs.

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Buckle Up, Retailers: Strategies For Growth During The Most Frugal Holiday Season Ever

RetailMinded

In 2013, merchants lost an average $9 for every new customer acquired; today, it’s $29 – a 222% rise in the last eight years as digital advertising costs have risen so highly. Quit The Sporadic Marketing. The old school marketing strategies for customer acquisition still work, but costs have exploded in recent years.

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Influencer-Inspired Packaging Trends 2023

CRP

Anine Bing is not the only one who made it big in the fashion game; over the last few years, many influencers successfully made the transition to retail: Something Navy by Arielle Charnas US-based influencer Arielle Charnas has a strong social media presence which she leveraged to get into retail. Image by Creative Retail Packaging.

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Six Inspiring Clothing Store Design Ideas and Concepts

Barber Design

Stores are being designed to support omnichannel activity – acknowledging that most customers begin browsing online; either seeing what is a available on different stores websites or seeking inspiration on social media – before coming into physical stores to try on clothes or or make a purchase.

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