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VF Corp names Bracken Darrell as its new CEO

Inside Retail

Darrell will join VF after serving as president and CEO of Logitech International since 2013. Benno Dorer, who has been VF’s Interim President and CEO since December 5, will continue to serve on the board, a role he has had since 2017. He also served as global president of the Braun brand for Procter & Gamble.

Strategy 241
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Akeneo Appoints Mark Holenstein as Chief Operating Officer

Retail Focus

Akeneo , the global leader in product experience management (PXM) and product information management (PIM), announced today the appointment of ecommerce and PIM veteran, Mark Holenstein, as Chief Operating Officer (COO), effective immediately.

Strategy 130
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Ikea Germany and Infarm create instore herb gardens

Inside Retail

“Infarm’s concept convinced us because we can make the topics of sustainability and healthy eating tangible for our employees and customers in a prominent place in our furniture stores,” said Tanja Schramm, country food manager at Ikea Germany. . “As

Concept 130
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How Aussie menswear brand Peter Jackson is suiting up for e-commerce expansion

Inside Retail

The brand offers international shipping for online orders but does not plan to invest in brick-and-mortar retail overseas as part of the next phase of the growth strategy. “We’re In 2013, the business expanded nationally when it opened its first store outside of Victoria in Adelaide’s Rundle Place.

Expansion 243
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Buckle Up, Retailers: Strategies For Growth During The Most Frugal Holiday Season Ever

RetailMinded

The most resilient retailers will keep a cool head by adopting a multitude of strategies, like the ones below, to target and retain customers, perform great customer service, keep sales moving and cash flow healthy. . The old school marketing strategies for customer acquisition still work, but costs have exploded in recent years.

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Retail appointments of the week

Inside Retail

Hwang-Judiesch was appointed president of Hudson’s Bay in September 2022, leading the store organisation, including the execution of the company’s in-store digital selling transformation, customer experience and store optimisation strategy. Nairn’s retirement culminates a 46-year career in retailing.

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Analysts say Adidas took too long to cut ties with Ye over hate speech

Inside Retail

The announcement came after several days of mounting pressure on the sportswear brand to cut ties with the controversial celebrity, with whom it has worked on Yeezy-branded shoes and apparel since 2013. Staying silent was not the PR strategy to get Adidas out of this hole. But, it seems to be their default,” Porter said.