Inside Retail

MAY 19, 2024

It sells both direct-to-consumer through a mix of online and stand-alone stores and via retail partners, including department stores and pharmacies. Réthoré attributes Asian consumers’ affinity for Jurlique to its core range of rose-based products. There are so many messages…we need to have the most impactful one in front of consumers.”

Social Media 264

Social Media Customer Retention Department Stores Concept 264

Hunton Andrews Kurth

JUNE 6, 2022

The FTC has announced that it is taking a fresh look at its guidance for online disclosures, in part because, according to its Consumer Protection Director, “some companies are wrongly citing the guides to justify practices that mislead consumers online.”. The FTC is taking comment s on these questions through August 2, 2022.

Advertising 95

Advertising Social Media Pattern Form 95

Inside Retail

MARCH 3, 2024

For example, according to data collected by management consulting company McKinsey & Company, while 11 per cent of all beauty consumers in the US are Black, Black-owned brands account for only 2.5 For consumers, this lack of diversity can often be seen in the people advertising products through traditional channels.

Social Media 130

Social Media Advertising Marketing Consumer 130

Hunton Andrews Kurth

MAY 12, 2022

However, it can also include product design itself if the design elements claimed are distinctive and allow the consumer to recognize a single source as the producer or seller of the goods. Second, when advertising on social media, be careful about posting hashtags or other identifying branding without a “look for” statement.

Advertising 106

Advertising Social Media Consumer Fashion 106

RetailMinded

FEBRUARY 17, 2021

Because shortening the time to market allows brands to capitalize on the latest buzz looks seen on TV and social media, it’s a model that drives massive sales – and massive waste as well. However, consumers are becoming increasingly savvy about all the baggage of fast fashion. Consumer consciousness of these issues is growing.

Fashion 113

Fashion Accessories Accessories Consumer 113

Inside Retail

MARCH 29, 2022

Phil Knight, the co-founder of Nike, famously once said he hates advertising. As always, the truth resides with the consumer – in this case, runners (elite runners especially) were telling us they wanted more from their running experience. Plus, Nike’s partnership with Apple now meant music, running and social media were blurring.

Strategy 130

Strategy Balance Advertising Sporting Goods 130

RetailMinded

NOVEMBER 13, 2022

Facing a Christmas that some economists predict could be ‘called off’ in the eyes of consumers, retailers are braced to do all they can to help shoppers spread the cost; and in turn, keeping profits stable and business afloat. With consumer spending likely to be down this holiday season, selling to them from one place is a huge gamble.

Strategy 87

Strategy Flow Social Media Planning 87