2013 Accessories Contrast Marketing 
Inside Retail
JANUARY 18, 2024
It was this statistic that prompted Johanna Young to found Solbari, a brand of UPF50+ sun protective clothing, hats and accessories that has just received a $10 million minority share investment. Globally, the UPF (ultraviolet protection factor) apparel market is set to reach US$1.4 It’s all in the name.
Inside Retail
MARCH 19, 2024
Under the leadership of the brand’s marketing director Nick Jackson, the third generation of the family to run the business, Peter Jackson has rolled out a new e-commerce platform, which supports a seamless omnichannel experience for customers across all touchpoints. So, we see value in our marketing efforts through that scale.
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Inside Retail
FEBRUARY 5, 2024
A decade ago, the advertising and marketing sector was taken to task by Peter Field and Les Binet. In 2013, the duo, who have come to be known as the godfathers of effectiveness, published their book The Long a n d Short of It which called out brands for being too focused on short-term metrics. per cent, department stores up 3.6
Inside Retail
SEPTEMBER 4, 2022
However, the birth of fast fashion and the rise of the millennials soon pushed Esprit out of the game – and the Hang Seng Index – in 2013, sparking a continuing downward spiral for the years to come. Esprit’s new Black Label line features items at higher price points in contrast to the youthful pieces from its White Label range.
Inside Retail
AUGUST 16, 2021
A demand for counterfeit goods was thus sparked, fuelling a boom for local manufacturers and leading China to become the top global market for the production and sale of fake goods. These brands, often unique or even unknown to the market, satisfied the desire for individuality. The Decline of the West.
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