How New Balance is stepping into sneaker resale with Reconsidered launch
Inside Retail
FEBRUARY 8, 2024
Earlier this month, American footwear brand New Balance announced the launch of its new resale program, Reconsidered. Consumers can now view and shop for pre-owned shoes through the brand’s website. New Balance is just the latest fashion brand to hop onto the resale trend. There are many things that have to shift.
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