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How Aussie footwear brand Alias Mae stays on trend in a fast-moving market

Inside Retail

Tom Kirkhope founded the Australian fashion footwear brand Alias Mae in 2011. Drawing on his family background in footwear, and his own experience in the industry, having started working in Chinese footwear manufacturing in 2011, he launched Alias Mae as a wholesale business. This is one thing that has never changed.

Marketing 178
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From Tumi to Birkenstock, here are six cool new stores in Asia

Inside Retail

From the sculptural 3D facade to the upgraded materials, each carefully planned detail and element speaks to Tumi’s brand DNA.” ” Headquartered in Ho Chi Minh City, Pizza 4P’s was launched in 2011 by Japanese couple Yosuke and Sanae Masuko, with a single location serving wood-fired gourmet pizzas.

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Barnes & Noble CEO: “The big guys should be doing better”

Inside Retail

It is with a similar plan that Barnes & Noble has begun to shift its image from a large corporation to a welcoming “indie” version of a bookstore chain. There is also the Book Club Bar, a combination bookstore and wine bar that hosts art classes, poetry readings, and other socially engaging events for a literary crowd.

Curate 130
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Here’s why Lego is the world’s most reputable brand

Inside Retail

Lego is inherently engaging, and through a constant stream of product innovation and by opening up immersive physical stores they’ve elevated the brand experience to a story that consumers want to be part of, and share with others — to quite literally, remark upon,” he said.

Consumer 231
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“I’m an accidental retailer”: How The Iconic’s Erica Berchtold got her start

Inside Retail

The accidental retailer A naturally curious person who loves talking to strangers, Erica Berchtold was planning to become a journalist when fate intervened. “I The way that you have to engage customers and develop a sense of loyalty when you don’t have physical touch points is quite foreign.”

Fashion 130
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“This can’t just be women’s work”: Amazon Australia boss Janet Menzies

Inside Retail

When there is a head-to-heart connection, then leaders are more committed, and they set bold goals, and develop strong working-backwards plans from a vision, using all of the business process and resources that apply to solving any challenging business problem. The network has grown from eight to now over 300. The data must guide progress.

Balance 246
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Generation wars: Koala quiz splits opinion as it tackles income inequality

Inside Retail

According to the 2016 Census , the number of women over 55 years old experiencing homelessness increased by 31 per cent compared to 2011 – making it the fastest growing demographic experiencing homelessness in Australia. Many of the young Australians who have engaged with this initiative appreciate the tone and approach.

Promotion 234