Inside Retail

OCTOBER 12, 2023

This can be attributed in large part to the introduction of image-focused social media platforms like Instagram in 2010 and TikTok in 2016, which have made it easier for memes and fads to go viral and – just as rapidly – fade into obscurity. It’s not just that trends have become more fleeting, they’re also more fragmented.

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Inside Retail

AUGUST 9, 2023

Guochao , which can roughly be translated as ‘China chic’ is a trend that is rapidly growing in popularity amongst the country’s core consumers – Millennials and Gen Z. This policy was established to shift China’s manufacturing-led economy to a more consumption-based economy due to the country’s falling GDP value between 2007 and 2010.

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Inside Retail

NOVEMBER 15, 2022

Between Facebook’s shift away from being a place to connect with family and friends, and the rapid decline in usability of Twitter in recent weeks, many people are beginning to look elsewhere for their social media needs. Inside Retail: Firstly, can you tell me a bit about the concept of Little Moons?

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Inside Retail

APRIL 22, 2021

And like Apple, Nike’s access to global data and consumer insights informs its strategies. Keep in mind when reading about immersive technology that no matter our age and what we think about digital channels, Generation Alpha (people born between 2010-2025) will be more tech-savvy than any other generation.

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Contra

APRIL 11, 2023

The concept was introduced by Jay Conrad Levinson in his book “Guerrilla Marketing.” In the digital age, social media has made it easier than ever for businesses to launch guerrilla marketing campaigns that can quickly go viral and reach a large audience. However, there are risks associated with guerrilla marketing.

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CRP

JULY 5, 2022

Studies show that the amount of corrugated packaging being produced has risen 22% since 2010, with corrugated material now the “most produced paper grade worldwide, accounting for 38% of paper production in 2019” ( Statista ). Tiffin , an Indian food concept in Philadelphia with 9 locations, has made the move to reusable to-go packaging.

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