Inside Retail

MAY 1, 2024

Meet Lekker Lekker launched in Australia and Amsterdam in 2009, and despite the urban bike being a European-centric product the team focused on adapting and creating a product tailored to the Australian market from its Amsterdam headquarters, which grew into an additional Melbourne-based hub.

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Inside Retail

SEPTEMBER 13, 2023

Bale director and designer Matt Jensen says the brand takes on the challenge of evolving with the market while honouring the pillars of the business. Bale in 2009, some of the challenges you faced from the outset, and how you got the business off the ground during those early stages? What most excites you about designing for M.J.

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Inside Retail

JANUARY 25, 2024

After launching in 2009, it was acquired by Nordstrom for US$350 million in 2014, before shutting down in 2022. Closer to home, the Melbourne-based business StyleLab once operated on a similar principle, but it was forced to reinvent itself as a designer dress rental business through the online marketplace The Volte.

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