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Norm Architects fashions industrial yet warm interiors for Notabene flagship in Copenhagen

Dezeen

A harmonious mix of concrete, oakwood and aluminium features in this Copenhagen shoe store , which has been designed by Danish studio Norm Architects. Items are otherwise displayed on clay plinths, L-shaped slivers of metal or rounded wooden podiums. The retail space includes a relaxing lounge area with bouclé seating.

Interior 107
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From Pop-Up Stores to Seamless Experiences

Retail Focus

From Pop-Up Stores to Seamless Experiences The economic recession of 2008 shifted attention towards alternative retailing formats like pop-up stores. The concept of the “experience economy” highlights how brands use their spaces, props, and goods to engage customers in memorable events. Ghalia BOUSTANI.