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EuroShop 2023 Preview

Retail Focus

Visitors will be able to find answers to current questions from retailers, such as what a shop or store should be today, and be inspired by temporary design or modular concepts, as well as tangible solutions for sustainability. Shopping becomes an interactive high-tech experience. But classic retail technology is also developing rapidly.

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From Pop-Up Stores to Seamless Experiences

Retail Focus

From Pop-Up Stores to Seamless Experiences The economic recession of 2008 shifted attention towards alternative retailing formats like pop-up stores. The concept of the “experience economy” highlights how brands use their spaces, props, and goods to engage customers in memorable events. Ghalia BOUSTANI.

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#MilanDesignWeek – From 5 to 12 September 2021 BASE presents “We Will Design”

Design Wanted

The designs will venture into a range of areas on various scales – from the microworld of a bedroom studio to the collective sphere of the neighbourhood – embracing an anthropological concept of design with the power to conceive new visions of cohabitation and joint construction, underpinned by the principles of sustainability.

Design 52
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BASE presents “We Will Design” at Design Week 2021

Design Wanted

The designs will venture into a range of areas on various scales–from the microworld of a bedroom studio to the collective sphere of the neighborhood–embracing an anthropological concept of design with the power to conceive new visions of cohabitation and joint construction, underpinned by the principles of sustainability.

Design 52