Inside Retail

JUNE 22, 2023

With high inflation and climbing interest rates, consumer sentiment is set to plunge further, with retail spending set to decline in the June quarter. But what are the implications of a retail recession, and just how damaging will it be for retailers and consumers? The consumer is certainly hurting,” he said.

Consumer 246

Consumer Customer Retention Strategy Marketing 246

Inside Retail

APRIL 30, 2023

It’s been in the market since 2008, and is well established. Superdry is known for its outerwear and winter jackets in particular, and it continues to resonate with the Australian and New Zealand consumer from a wholesale and retail point of view. I’ll start with Superdry. The brand is going from strength to strength. AD : Absolutely.

Strategy 246

Strategy Apparel Marketing Other 246

Inside Retail

JANUARY 4, 2023

Spanish fashion retailer Desigual recently opened a new store in Singapore and unveiled an aspirational expansion strategy in Asia that will see it open 60 bricks-and-mortar stores in China and tap into key opinion leaders in the region to reach new customers. Consumers have a particular way of consuming and doing business,” he noted.

Concept 246

Concept Art Fashion Social Media 246

Inside Retail

AUGUST 16, 2021

As the quality of living and workers’ wages reached new heights, Western brands spotted a golden opportunity and raced to set up shop in the East to reach China’s 1 billion consumers (and counting). While this seemed like an easy and sure-fire strategy, such linkages no longer appeal to millennials today. CASE STUDY : Neiwai.

Consumer 130

Consumer Beauty and Health Fashion Marketing 130

Inside Retail

MAY 21, 2024

In 2008, the brand debuted its first blazer and since then, its identity has become synonymous with soft suiting and “anything I felt was essential in a woman’s wardrobe. Within the same year, a retail partnership with David Jones catapulted the brand’s consumer awareness much higher. “I I knew what my gap was. She’s 17 now.

Boutique 263

Boutique Fashion Expansion Department Stores 263

Retail Focus

JULY 7, 2021

Established in 2008 by Nigel Coughlan and Steve Adamson, COW describes itself as an ‘innovative hub of artists, musicians, and designers’, pushing boundaries and driving trends through sustainability.

Boutique 147

Boutique Curate Concept Gifts 147

Inside Retail

SEPTEMBER 13, 2021

Founded in 2008, Shein (originally SheInside) started out as a wedding dress business. Vincent Djen, a manufacturing and retail expert based in China, credits Shein’s success to its social media strategy, flexible supply chain and consumer demand for the latest fashion trends at affordable prices.

Social Media 242

Social Media Fashion Marketing Strategy 242