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L’Oreal names Kendall Jenner as a global ambassador 

Inside Retail

L’Oreal has named social media personality Kendall Jenner a global ambassador as part of its strategy to improve the brand’s image. Born in Los Angeles in 1995, Jenner has become one of the world’s most recognised models and one of the world’s most influential women since 2007, together with her sisters. .”

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How Indian brands could benefit from Walmart’s ambitious export goals

Inside Retail

Interestingly, Walmart’s global advertising business grew by over 30 per cent. Just to recap, Walmart first entered the Indian market in 2007 with the wholesale ‘cash and carry’ business, Bharti Retail. They are very mature in the Indian market with a strong foundation. per cent increase in revenue to US$152.3

Strategy 130
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Case Studies of Successful Retail Product Launches: Lessons Learned

Retail Bound

Nike also utilized celebrity endorsements and strategically placed advertisements to reach their target audience. Lastly, Nike made sure to continue improving the product by releasing updated versions over the years, keeping it relevant in the market. Firstly, Nike created hype around the product by limiting its availability.

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How Malaysian department store Pavilion is connecting with customers

Inside Retail

From a big-picture view, previous trends have shown that in the aftermath of major crises like — the 1997 Asian financial crisis and the 2007 global financial crisis — the retail industry tends to rebound. Hopefully the pandemic will be brought under control and we will not see another lockdown. With a net lettable area of 1.8

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8 Reasons The Hospitality Industry Can Give Guests to Choose Hotels Over Airbnb

Compliantia

There’s no denying that since its launch in 2007, Airbnb has disrupted the travel and hospitality industry drastically. My last Airbnb stay, at a small apartment in Chicago, was advertised as work-friendly, but there was no desk and the only table was outside, on the balcony. million active listings.

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TikTok Recruiting Videos… Are You Missing Out?

Go Hire - Retail

Jess runs the popular HR blog, Workology, which she started in 2007. She highlights TikTok as an underutilized yet powerful tool for recruitment marketing and great recruitment video. Use TikTok advertising to target specific groups effectively. Her blog reaches about a million people monthly. How can recruiters use TikTok?