How Nookie designer Nikita Sernack got her start in fashion
Inside Retail
JUNE 17, 2021
She was only involved for the first few years as the label’s aesthetic was taking form and then it was me at the helm. IR: Did you have much experience/support around you when you launched Nookie in 2005? In contrast to Nookie, I wanted to create elevated daywear that empowers women and makes them feel effortlessly captivating.
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