Ferrari’s flagship store in Milan combines heritage and innovation
Retail Focus
SEPTEMBER 13, 2021
The interior walls of the store consist of hand applied terracotta elegantly contrasted by bespoke white clay bricked walls. The thematic displays include an illuminated cylindrical column with backlit showcases for eyewear and sunglasses, the children’s area, the wall dedicated to textiles and an area for bags, shoes and accessories.
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